Also, how today’s biggest consumer products got their first 1,000 users
This is a GOLD MINE. Most marketplaces need to have supply drive demand (reach out to targeted strangers) or solve a problem that a specific community cares about (go where your customers are).
My business is a marketplace for auto services that helps users find a good price from a trusted shop. The problem I have is that my supply (auto shops) isn't incentivized to drive demand by sending their customers to my platform. From a community perspective, women love the product once they use it, but auto services isn't a topic women communities care to talk about. And most car enthusiasts already have a solution. The only effective way I've figured out to go to my customers is to put business cards on people's cars.
If anyone has any advice/thoughts, it's much appreciated :) There is a big opportunity in the market and I'm trying to crack it. Would love to discuss more
Wow, fantastic article! I’m going to feature this in my newsletter. Thanks for writing it!
Amazing series! Keep going and thanks for sharing!
legitimately one of the best articles written for consumer startups that have launched. This needs to be everywhere.