It’s absolutely insane how Duolingo retain their users (actually, me) The gamification system works with perfect psychology. You inspire me to create a case about this too. Keep creating this kind of content 💪
I believe that what has contributed the most to my daily use of Duolingo is when I open my phone and see that the owl gadget is about to break my streak. Above the annoying notifications or the leaderboard, which in my case are not important.
I created a Google sheets version of the data model for user growth ("Phase 3: Using data and models"), which lets you enter the metrics relevant for your company, and simulate the impact on DAU/WAU/MAU with different metric growth rates.
Thanks for sharing Jorge! The "be aware of the similarities AND differences when borrowing features" sticked with me. Do you have any practical advise how to hold oneself accountable to critical thinking give the daily constraints (personal biases, company politics, deadlines pressures...)?
Nothing beats real life examples (especially including failures) in deep detail like this! 🙏
Would love to hear more about the acquisition bets that you referenced warrant their own case study! Great article.
Great article! Duolingo's definitely improved a lot in the last few years but hoping they can add more soon.
Would be great to have a way to do a language exchange directly with other users 🙂
HOW IS THIS FREE? So good & insightful!
It was great to read about such a detailed user segmentation, its insights and features as a consequence of that analysis! Very thought-provoking.
thank you for sharing your insights & experience Jorge, this is worth more than a dozen books & lectures at any business school.
It’s absolutely insane how Duolingo retain their users (actually, me) The gamification system works with perfect psychology. You inspire me to create a case about this too. Keep creating this kind of content 💪
Awesome work and thanks for sharing with us your approach for gamification.
Fantastic read!
Amazing read with a detailed look at real examples and experiments 💕🙌
This is mind-blowing, and might just change the trajectory of my org if we adopt (and adapt) these insights well. Thank you for sharing 🙏🏻
Wow. This. Is. AMAZING. I'm a frequent user of Duolingo and... Man this article is AMAZING.
Woohoo! Thanks for sharing these insights (failures and successes), Jorge! Great case study :)
I believe that what has contributed the most to my daily use of Duolingo is when I open my phone and see that the owl gadget is about to break my streak. Above the annoying notifications or the leaderboard, which in my case are not important.
Great article!
I created a Google sheets version of the data model for user growth ("Phase 3: Using data and models"), which lets you enter the metrics relevant for your company, and simulate the impact on DAU/WAU/MAU with different metric growth rates.
Hope it's helpful for other people too :)
https://docs.google.com/spreadsheets/d/1naINhb-Ol3n1-rHfL6YF8jar8JPlcI43OLJ3H1_Tqwc/edit#gid=720408562
Thanks for sharing Jorge! The "be aware of the similarities AND differences when borrowing features" sticked with me. Do you have any practical advise how to hold oneself accountable to critical thinking give the daily constraints (personal biases, company politics, deadlines pressures...)?