Growth lessons from over a dozen of today's fastest-growing labor marketplaces
Thank you for this article, Lenny. Starting a labour marketplace for mental health professionals right now, so I often smiled as I saw other doing similar initiatives that we are starting or about to start. It's all about the unscalable at first. Alfonso @ kiintsugii.com
Thanks for sharing this. This newsletter came to us at the right time as we ourselves are building a curated publishing talent marketplace at merrative.com Very insightful with crisp actionable points.
I have many thoughts on this article but one of the main ones is whether you consider any of these labor marketplaces to have been success stories. There is a handful that weren't profiled here that have exited for >$1Bn but that I would argue are not 'marketplaces.' Even a couple of the ones mentioned in this article, I would argue are more accurately described as job boards or staffing companies (who also match 'people with people'). Would you, in general, describe staffing companies as labor marketplaces?
Great post - would be good to understand the success stories of these tactics - did they work? We haven't seen creative ideas in this space for a while now...
This post was extremely interesting! I learned so much from it.
Great article! We're just coming out of phase 1 of building a vertical talent marketplace, and manual + WOM worked well for us to get from 0-10,000 on the supply side (www.repvue.com, targeted at tech / b2b sales professionals). Now post seed funding we're moving into some highly targeted paid and influencer channels plus relying on the growing flywheel.
I didn't know I was so interested in labor marketplaces until reading this newsletter today! Very cool.