11 Comments
Mar 28, 2023Liked by Lenny Rachitsky, Kyle Poyar

Great Article

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Mar 29, 2023Liked by Lenny Rachitsky, Kyle Poyar

It's awesome to see Discourse mentioned in Section 2(iii). Just like Webflow, it could make sense to update the Figma Community URL with their community forum (forum.figma.com).

Disclaimer: I work at Discourse so feel free to reach out (on the Lenny Slack / Twitter) about using online communities for product / community support / similar marketing strategies used by other companies (discourse.org/customers).

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Mar 28, 2023Liked by Lenny Rachitsky, Kyle Poyar

Thanks for the tips!

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Awesome post! We wouldn't add a single thing. 👏

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Great read! One thing I'm curious to get your take on is how a company with a more traditional sales-driven approach can transition smoothly into a product-led strategy without alienating their existing sales team or causing too much disruption. Do you have any tips or success stories to share about businesses that have made this shift successfully? Cheers!

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