Don't come for Chris's terrible impressions! Do listen for great insights and really punchy takeaways.

One of the longest but strongest episodes. Already listened to it twice!

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Such a GREAT episode Lenny! Love the concept of not comparing my new pre-launch business to others - and finding different language to frame, name and claim a new category instead.

The timing of this episode is probably why I’ve reacted to it so strongly.

Thanks doing what you do!

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