Benchmarks

Benchmarks of good and great free-to-paid conversion rates based on a survey of 1000+ products
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Good and great activation rates based on the results of our benchmarking survey
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Benchmarks and insights from the world’s best investors
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Benchmarks and advice for making the most of your waitlist
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Benchmarks for good and great monthly churn, by company type and price point
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Benchmarks for good, great, and exceptional payback periods based on guidance from 16 growth experts
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Although retention is widely considered to be the most important metric to get right when building (or investing in) a business, it’s also one of the…
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