Lenny’s Newsletter—The #1 business newsletter on Substack
Every week, I humbly tackle reader questions about product, growth, people management, and anything else that’s stressing you out at the office. Paid subscribers get the weekly post, non-paid subscribers get a monthly post.
A sampling of past posts
📈 Growth strategy
How the biggest consumer apps got their first 1,000 users
How the fastest-growing B2B businesses found their first 10 customers
Improving retention
Improving conversion
Increasing virality
Winning at content-driven growth
Winning at SEO
The Racecar Growth Framework
Magical growth loops
Flywheels, flywheels, flywheels
🤌 Product management, the work
Getting better at product strategy
My favorite product management templates
Prioritizing a roadmap
Getting buy-in
Where great product roadmap ideas come from
The Minto Pyramid Principle and the SCR framework
What Buddhism taught me about product management
🦸♀️ Product management, the career
How to get into product management (and thrive)
Should I become a product manager?
Becoming a senior product manager
My favorite PM interview questions
14 habits of highly effective product managers
How to know if you’re doing a good job as a product manager
When to hire your first product manager
Surviving as the first product manager
Moving from IC product manager to manager of product managers
A comprehensive survey of product management
Product management career ladders
Startup PM vs. big-company PM
🔭 Finding product-market fit
How to know if you’ve got product-market fit
What it feels like when you’ve found product-market fit
How long it takes to find product-market fit
What to ask your users about product-market fit
📣 Marketing and GTM
Positioning
Generating buzz
Finding your distribution advantage
How people discover new products
Pricing your SaaS product
🌱 Scaling your startup
A playbook for fundraising
The secret to a great planning process
Increasing team velocity
Layering sales onto a bottom-up self-serve product
Winning at early-stage hiring
Healing your co-founder relationship
What seven years at Airbnb taught me about building a business
Building a referrals program
🎭 Marketplaces
How to kickstart and scale a marketplace business
How marketplaces win
How marketplaces fail
Evaluating a (marketplace) business idea
Choosing a take rate
Kickstarting supply in a labor marketplace
📊 Metrics
What is good retention?
Choosing your north-star metric
Setting goals
The most important consumer subscription metrics to track
The most important bottom-up SaaS metrics to track
💼 Management and career
Navigating your early career
Performance reviews
Managing up
On taking time off
✍️ Posting schedule
Paid subscribers will receive a fresh post every Tuesday morning PT, plus a Community Wisdom post every Friday morning. Meaning, you will receive over 100 new posts over the course of the year. Unpaid subscribers receive roughly one email a month.
PTO policy: Each year, I take four weeks off. During those weeks, you’ll receive no new posts. However, during other weeks, you’ll receive two or more issues. This way, you will receive at least 100 posts over the course of the year. The time off helps me recharge and write better stuff the rest of the year. ✨